Playing…with your face
26 August 2009 | DesignMonitor | No Comments
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Artist Robbie Cooper filmed people playing at videogames. The work shows the reaction of the people which respond and react to the stimulus in a unique and personal way.
The concept has been recently used by Wieden+Kennedy Tokyo for the new Playstation 3 “Playface” campaign. The Playface: “It’s that face you make when you are playing video games and concentrating so much that you don’t even realize the kind of expressions you are making. And everyone has a different one.”
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Robbie Cooper website
Playface website